Digital Marketing Manager

Job Description

Roles and Responsibilities:

• Do daily morning briefing with team
• Designing and implementing digital marketing strategies that align with the business goals and target
  audience.
• Coordinating and supervising various digital marketing channels, such as website, social media, SEO, SEM,
  display advertising, content marketing, etc.
• Measuring and analyzing the performance and effectiveness of the digital marketing campaigns using
  various tools and metrics.
• Identifying and applying the latest trends and best practices in digital marketing to optimize the campaigns
  and improve the user experience.
• Managing the digital marketing budget and allocating resources efficiently.
• Leading and mentoring the digital marketing team and ensuring they have the necessary skills and
  knowledge to execute the campaigns successfully.
• Evaluating and reporting on the results and outcomes of the digital marketing campaigns to the senior
  management and stakeholders.
• Recruit, train, motivate, and evaluate marketing team members to achieve their individual and team goals
• Observe and improve customer complaints and service issues
• Regular visit all Retail Stores and partners (AEON, CHIC, MAKRO, GLOBAL HOUSE, BIG C)
• Perform other tasks assigned by Manager

Qualification: 

Required Skills/Abilities:

• Solid understanding of various digital marketing tools and platforms, such as Google Analytics, Google Ads,
  Facebook Ads, WordPress, Mailchimp, etc.
• High level of creativity and innovation in developing and executing digital marketing campaigns that
  engage, inform and motivate the target audience.
• Strong analytical and data-driven mindset that can translate complex data into actionable insights and
  recommendations.
• Excellent communication and interpersonal skills that can effectively convey the brand message and
  collaborate with different teams and stakeholders.
• Passion for learning and staying updated with the latest developments and technologies in digital
  marketing.
• Ability to work under pressure, multitask, and meet deadlines
• Proficiency in Microsoft Office. Good command in English

Education and Experience:

• Bachelor’s degree or higher in marketing, communication, business or related field
• At least 3 years of proven experience in digital marketing or similar role

Physical Requirements:

• Must be in good health condition can adapt to heard working