Job Description
Roles and Responsibilities:
- Do daily morning briefing with team.
- Designing and implementing digital marketing strategies that align with the business goals and target audience.
- Coordinating and supervising various digital marketing channels, such as website, social media, SEO, SEM, display advertising, content marketing, etc.
- Measuring and analyzing the performance and effectiveness of the digital marketing campaigns using various tools and metrics.
- Identifying and applying the latest trends and best practices in digital marketing to optimize the campaigns and improve the user experience.
- Managing the digital marketing budget and allocating resources efficiently.
- Leading and mentoring the digital marketing team and ensuring they have the necessary skills and knowledge to execute the campaigns successfully.
- Evaluating and reporting on the results and outcomes of the digital marketing campaigns to the senior management and stakeholders.
- Recruit, train, motivate, and evaluate marketing team members to achieve their individual and team goals.
- Observe and improve customer complaints and service issues.
- Regular visit all Retail Stores and partners (AEON, CHIC, MAKRO, GLOBAL HOUSE, BIG C).
- Perform other tasks assigned by Manager.
Qualification:
- Bachelor’s degree or higher in marketing, communication, business or related field.
- At least 3 years of proven experience in digital marketing or similar role.
- Solid understanding of various digital marketing tools and platforms, such as Google Analytics, Google Ads, Facebook Ads, WordPress, Mailchimp, etc.
- High level of creativity and innovation in developing and executing digital marketing campaigns that engage, inform and motivate the target audience.
- Strong analytical and data-driven mindset that can translate complex data into actionable insights and recommendations.
- Excellent communication and interpersonal skills that can effectively convey the brand message and collaborate with different teams and stakeholders.
- Passion for learning and staying updated with the latest developments and technologies in digital marketing.
- Ability to work under pressure, multitask, and meet deadlines.
- Proficiency in Microsoft Office. Good command in English.
- Must be in good health condition can adapt to heard working.